“Best Seller on The New York Times List
With over 4 million copies sold
David Goggins’ early life was a haunting ordeal of poverty, discrimination, and physical torment. However, through sheer determination, mental resilience, and unwavering effort, Goggins underwent a remarkable transformation. Starting as a dejected, overweight young man with a seemingly bleak future, he evolved into an emblematic figure of the U.S. Armed Forces and emerged as one of the world’s foremost endurance athletes. He achieved the unprecedented feat of completing elite training in the Navy SEALs, Army Rangers, and Air Force Tactical Air Control, subsequently setting records in numerous endurance challenges. His achievements were so extraordinary that Outside magazine bestowed upon him the title of “America’s Most Fit (Real) Man.”
In his book “Cant Hurt Me,” Goggins chronicles his extraordinary life journey and imparts the revelation that most individuals access merely 40% of their true potential. Goggins dubs this concept The 40% Rule, and his narrative lights the way for anyone aspiring to transcend agony, conquer apprehension, and attain their utmost capabilities.”
ABOUT THE AUTHOR